We are the Natural Wine Society.

A new perspective and movement in wine.

NWS Team

How we realise our mission


3. EMPOWER

Provide the right tools & resources, support and vision for natural wine ambassadors, to meaningfully drive change & activism and build up a solid base of local support.


1. CO-CREATION

Capture the core narrative of the natural wine movement, align it with key stakeholders and create a unified plan for implementation.


2. CHAMPION

Identify and align natural wine champions, run engagement activities and co-create activities to inspire them to drive change.


4. GROW

Launch into a period of exponential awareness & reach from few to many. Beyond the first supporters a large network of active change makers & ambassadors emerge.


5. CELEBRATE

Create a focal point for the natural wine movement and its larger purpose by launching a day of action that ignites further change, vision questing and enthusiasm.


CO-CREATORS, AMBASSADORS, AND AMPLIFIERS FOR THE NATURAL WINE MOVEMENT

We started out with a common ideal, which evolved into an initiative of change within the wine industry.

Daniel Deimling

Daniel Deimling
Founder, Academic Explorer, Scientist, Natural Wine Aficionado, and Seeker of the truth, beauty and authenticity in wine

Michael Lee
Founder, Purpose Journeyman, Content Creator, Storyteller, and passionate about connecting with the nature of things.

Albert Stöckl
Founder, Thought Leader, Decanter of Knowledge, Cultural Attaché, and Authentic wine & food sleuth.

Albert Stöckl
Michael Lee

CONNECT WITH US

We want to reduce the reservations of the "classical wine world" towards natural wine, bring people closer to its’ winemakers and their thinking, and promote the dialogue between the two approaches.